How to create a TikTok strategy
About this event
Han is a full time content creator who has 2+ years of experience creating video content for a whole variety of brands, from luxury skincare to organic ketchup. Give her a TikTok trend and she can apply it to any niche thrown at her.
From dancing videos, recreating UGC, voiceovers to snappy home editing and on set shoots Han will try her hand at anything.
Han is always happy to get stuck in and meet a brands needs, whether that’s creative direction, editing or starting from scratch.
What we cover:
- What is a TikTok strategy?
- The importance of test and learn
- Keeping up with the algorithm
- Adapt to your demographic
- The difference between content pillars and content purposes
- What does consistency look like?