About this event

We are very excited to be running a regular series where we gather brands from the community to share exactly how they do marketing.

In our How We Do Marketing series we’ll give you an inside view on how brilliant members of our community build their brands. The sessions will touch on everything from strategy and the role of marketing in different businesses to execution. Our aim is that you feel inspired by great work and fired up to go make things happen.

This week we’re delighted to host Daniela Nardelli, Digital Marketing Manager at Heist.

Heist is a brand on a mission to liberate women from disappointing underwear. Through an innovative combination of technology from sports and space never before used in the category, and their scientific knowledge of the female form, they create underwear world-firsts that will change every woman’s experience for good.

About the speaker

Daniela joined Heist to manage performance marketing in 2018. Since then, she has gone on to work closely with the Head of Brand to deliver the strategy across Heist’s marketing funnel.